Original posted on The Notorious R.O.B by Rob Hahn.
One of the finest online journals around is @Issue, which usually deals with topics surrounding design but with strong forays into advertising, marketing, and branding. I make sure to check up on it periodically, because of gems like this:
This amusing graphic is from Marty Neumeier’s book Zag: The No. 1 Strategy of High-Performance Brands (which I haven’t read yet but will be picking up on the strength of this post on @Issue — hey, social media marketing in action!).
The editors of @Issue note:
His book was published before social media caught on, so we don’t know how Twitter would fit into this comparison? Maybe a courtship between two emoticons.
So what would “7. Social Networking” look like? Would it be any different from the six already here? In some ways, it would be closest to #3 – Public Relations and #6 – Branding. But there are elements that are missing; I’m trying to think of what those elements are.
Original posted on The Notorious R.O.B on October 29, 2009 in the Marketing category.
2 thoughts on “Customer Wooing Illustrated (And Social Media?)”
Loved this post the first time through… My number 7 below. Although a perfect reminder to "think" about what goes out in the social media world! 7. RT @SexKitten RT @LuvULongTime RT @HotAssRealtor RT @DebbieDoes – "So and So" is a GREAT lover. (AGREED but starting to think he’s a slut to!)
Loved this post the first time through… My number 7 below. Although a perfect reminder to "think" about what goes out in the social media world! 7. RT @SexKitten RT @LuvULongTime RT @HotAssRealtor RT @DebbieDoes – "So and So" is a GREAT lover. (AGREED but starting to think he’s a slut to!)
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