Marc Grayson has a post up on Real Estate Tomato asking whether bloggers should focus on the IN audience (industry peers) or the OUT audience (consumers). You know what I realized after reading that? If you have to think about IN or OUT, then this might be a good time get way out. As in, … Read more
Once again, Bloodhound has a fantastic post up on a topic that is tangential to much of a theme I’ve been hammering since I started this blog. Greg Swann tells the story of an unfortunate eBay merchant who is being threatened with legal penalties for “auctioneering without a license”. Read the whole thing — it’s … Read more
Over at TechCrunch, a hugely influential web technology site, there’s a profile of Redfin up. The profile itself is pretty bland and content-free. But the comments to that post has some… ah… action in there. For example, here’s a “Kerry R“: I’m not paying an F-ing real estate agent any fees, they don’t do anything! … Read more
Over at TechCrunch, a hugely influential web technology site, there’s a profile of Redfin up. The profile itself is pretty bland and content-free. But the comments to that post has some… ah… action in there. For example, here’s a “Kerry R“: I’m not paying an F-ing real estate agent any fees, they don’t do anything! … Read more
Dan Green over at Bloodhound Blog understands marketing. Well, I’m sure I’ll find some place and time to be a pain in the ass to him to, but he’s absolutely on the money with this post: Click-throughs from a search engines are not “leads” and that’s why the NAR statistic is misleading. Until a reader … Read more
Dan Green over at Bloodhound Blog understands marketing. Well, I’m sure I’ll find some place and time to be a pain in the ass to him to, but he’s absolutely on the money with this post: Click-throughs from a search engines are not “leads” and that’s why the NAR statistic is misleading. Until a reader … Read more
Seth Godin, he of the bald head and brilliant marketing insights, has a new post up talking about how branding is dead, replaced by what he calls ‘tribe management’: It adds to that the fact that what people really want is the ability to connect to each other, not to companies. So the permission is … Read more
Seth Godin, he of the bald head and brilliant marketing insights, has a new post up talking about how branding is dead, replaced by what he calls ‘tribe management’: It adds to that the fact that what people really want is the ability to connect to each other, not to companies. So the permission is … Read more
I realized that my first few posts on this brand new blog have been… a tad negative. While I certainly have no interest in joining some echo-chamber gabfest about how wonderful technology X is for real estate, and how if we just learned how to connect, really, really connect, then everything would be hunky dory, … Read more