Video of my NPS Session at REBC Philadelphia

Thanks to Greg Afarian (@zipvogreg) of Zipvo, there’s apparently video evidence of my session at REBarCamp Philadelphia. It was a great and fun session, and I hoped it would be useful to people who attended. For more information on NetPromoter Score and Real Estate, you can check out the page on 7DS: www.7dsassociates.com/RENPS. Thanks again … Read more

Imagining the Future, Part 5: Systemic Brokerage

At last. We have arrived at the destination of this series.  (See parts 1, 2, 3, and 4). In Part 2 of this series, I spoke at length about institutional CRM and why that can be an unbeatable competitive advantage when properly implemented and used. In Part 3, we examined whether an institutionalized brokerage could … Read more

Personal Business, Business Personality, and Social Media: An Interview with Todd Carpenter, NAR

Sometimes the most innocent of things lead to the most interesting of discussions.  A couple of days ago, I innocently asked whether such-and-such a person worked at such-and-such a company.  Turns out, this was not the right thing to do, because the username I saw was a personal Twitter account, not a business Twitter account. … Read more

Real Estate Insurgency, Part 2: Organizing the Cell

In part 1 of this series, I discussed the First Principle of real estate insurgency: Never Fight on Their Turf.  The extension of that principle meant that insurgents have to figure out how to outmaneuver then neutralize the primary advantage of Big Brands: breadth of brand (aka, brand recognition). So let’s suppose you’re an insurgent … Read more

I'm Not A Business, Man, I'm a Businessman!

So earlier tonight, I asked a simple question on Twitter: Question: How many of you Realtors have a business plan? How many years does it cover? The answers I got were somewhat amazing.  The replies ranged from “I have a 1-year, 3-year, and 5-year business plans” to “Business plans are too complicated”.  What an amazing … Read more