The Challenge: From 3% to 10%
December 17, 2008
In the comments of this post, I wrote that THE challenge facing real estate is how brokers move from 3% profit margins to 10% profit
Articles filed under Management
The Gods of the MLS Headings
December 5, 2008
Then the Gods of the Market tumbled, and their smooth-tongued wizards withdrew And the hearts of the meanest were humbled and began to believe it
Tackling the Future of Real Estate Brokerage
December 3, 2008
I was tempted to jump in after part 1, when Danilo Bogdanovic threw down the gauntlet. But man, am I glad I waited until he
Inside the Brokerage Numbers, Part 2 (AKA, Our People Are Our Most Valuable Resources. NOT!)
October 20, 2008
In part 1 of this series, I looked at per-person productivity numbers which simply made no sense. Thankfully, people like Russell Shaw and Jay Thompson
Inside the Brokerage Numbers, Part 1 (AKA, Umm… WTF?)
October 15, 2008
Over at the OnBlog, I posted an item discussing the difference between how much brokerages spend on print advertising vs. their website. That was for
Here, There Be Monsters
September 19, 2008
First day, first session of RE Blog World, and Mariana Wagner is giving a great talk on taking someone from a random click to a
Speaking of Ogilvy…
September 12, 2008
I’ve referenced David Ogilvy, the founder of Ogilvy & Mather, a number of times. His book, Confessions of an Advertising Man, is one of the
Reflection on Productivity
September 12, 2008
I thought Glenn Kelman’s latest post on Yammer was a treat — it’s rare for those of us in the management ranks to get management
Discounting, Brand, and Real Estate
September 5, 2008
At the recent RISMedia Leadership conference, I walked around listening to the conversation, attending the sessions, and talking to people. Not suprisingly, the market was
