Articles filed under Marketing

AgentHarvest: The Start of Something?

Recently, I ran across a hilarious little parody website called ReallyRottenRealty.com.  The site exposes some of the more compellingly awful business practices of some brokers

Power Agent Teams, Revisited

In 2007, Ralph Roberts, then the “official spokesman” of Guthy-Renker Home, published a brief essay on RISMedia called “How to Soar High with Power Agent

Shiva, The Destroyer

We worship creativity.  In describing a business, a leader, a product, or a service, I can think of no higher praise than to say it

Does Size Matter? (Part 3)

In Part 1, I explored how large law firms and big brokerages are similar, based on the forthcoming paper by Glenn Reynolds, a law professor

The Future of Brokerage Paper

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