Design vs. Technology: A Provocative View

From the web publication (seems rude to call it a “blog”) @Issue comes this provocative article about the business value of design, which ends with this astonishing statement: [Design is] the accelerator for the company car, the power train for sustainable profits: design drives innovation; innovation powers brand; brand builds loyalty; and loyalty sustains profits. … Read more

Future of Broker Websites

Matt Dollinger, of @Properties in Chicago, raised a very interesting question at the Leading RE conference that just concluded.  He then raised it again over Twitter (Matt is @mattdollinger) and the discussion threatened to overwhelm the 140-char limit.  It’s time for bloggery. Matt’s question was this (in essence): In 2015, with companies like Trulia, Zillow, … Read more

The Swarming Doctrine and Real Estate

I was recently asked by Inman to provide some opinions on a variety of topics, and one of my responses is as follows: 5. What technology trends will change the industry in the future? Enterprise CRM, married to truly effective, and measurable interactive marketing technology. In the alternative, third party systems that replicate all or … Read more

Independent Study Shows Trulia As #1 Threat To Franchisors

According to this post on the Trulia Blog, Trulia is the #1 lead generator in the RE.net: Threewide’s ListHub, the most widely adopted network for listing distribution, works in concert with MLSs, various franchises and brokerages, and core real estate technologies to bring real estate companies a single dashboard for controlling their online marketing strategy. … Read more

Listings Aren’t Airline Tickets

Joe Ferrara asks whether listings are like airline tickets in his post about American Airlines pulling its ticket listings from Kayak: Are home listings like airline tickets to be freely given by listing brokers and agents to any and all third party listing sites? Do listing brokers have any reason to complain so long as … Read more

Listings Aren't Airline Tickets

Joe Ferrara asks whether listings are like airline tickets in his post about American Airlines pulling its ticket listings from Kayak: Are home listings like airline tickets to be freely given by listing brokers and agents to any and all third party listing sites? Do listing brokers have any reason to complain so long as … Read more

HomeGain, ActiveRain, Trulia – The Tale of the Tape

In my little prognostication about the upcoming Trulia Blog Platform vs. ActiveRain, I neglected to include HomeGain in the mix. Louis Cammarosano of HomeGain pointed out over on the followup OnBlog thread that HomeGain had launched an Agent Blogging Network earlier this year, and that they were even conducting blogging schools for agents on HomeGain. … Read more