[VIP] The Notorious Interview: Mark McLean, Key Living

In this episode, I speak to entrepreneur and longtime REALTOR from Toronto, Canada, Mark McLean about an innovative co-equity concept he’s been working on. It’s so interesting that Mark was a high-level executive and successful broker and agent for 30 years, but jumped into a brand new idea. Who says you can’t teach an old dog new tricks? Mark is an example of an industry veteran, a real expert, who sees the potential in new models and new technologies and what they enable.

I apologize for my voice’s audio quality; but it is what it is. We tried to have a “normal” conversation instead of talking about COVID-19, but as is the new normal, we do have to touch on the pandemic and its impact.

Conversation with Mark McLean, Key Living

Bio of Mark McLean:

Mark McLean is a 30 year real estate industry veteran. He has held several positions in management including founder/partner of Sotheby’s International Realty Canada (Ontario), manager at Bosley Real Estate (the largest and oldest independent brokerage in Ontario), and president and Broker of Record at Property.ca Realty, where he grew agent count from 75 to over 240 agents in 18 months, opened 3 satellite offices in the GTA and became one of the top brokerages in the city, closing over $800M in transactions.

Mark was a Director-at-Large and President of the Toronto Real Estate Board from 2013-17 and Director-at-Large of the Ontario Real Estate Association. He has chaired many committees and task forces.

An advocate of technology in the real estate space, Mark moved into a VP role at Key Living Inc, a proptech organization that has created a new affordable ownership model and ecosystem designed to provide easy entry, mobility and enhanced lifestyle to urban residents for $25k.

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Rob Hahn

Rob Hahn

Managing Partner of 7DS Associates, and the grand poobah of this here blog. Once called "a revolutionary in a really nice suit", people often wonder what I do for a living because I have the temerity to not talk about my clients and my work for clients. Suffice to say that I do strategy work for some of the largest organizations and companies in real estate, as well as some of the smallest startups and agent teams, but usually only on projects that interest me with big implications for reforming this wonderful, crazy, lovable yet frustrating real estate industry of ours.

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1 thought on “[VIP] The Notorious Interview: Mark McLean, Key Living”

  1. I love this specific concept & broader sector in general. There will be a huge company built in this space, but could take a while given many are taking a ground up development approach.

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