Four Horsemen of the Housing Apocalypse, Part 1: On a White Horse

Apocalypse by Victor Vasnetsov

I haven’t written in a while. Part of it is being extremely busy with work, which I hope to be able to tell you all about soon, but a big part of the reason is dread. I keep looking for white pill stories, visions of a bright future, or at least some kind of a hopeful analysis of what’s going on… and I keep failing. We are living through the ancient Chinese curse: interesting times indeed.

But I thought I would break my silence, at least to you all the VIP audience, by laying out what I’m seeing today. This is the result of a conversation I had a couple of days ago with a friend who is also a VIP subscriber. He asked if I would do a series on the changing housing market, on macroeconomics, on legal issues, and on the industry as we go through these unprecedented times. I told him why I was having issues being such a Debbie Downer when real estate brokers, agents, MLS executives, and tech company leaders are busy as hell trying to keep up with things. We had a great conversation, at the end of which he told me to write it up, because it might be dark, but it helped him think through his own company’s issues and strategies for the next couple of years.

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Rob Hahn

Rob Hahn

Managing Partner of 7DS Associates, and the grand poobah of this here blog. Once called "a revolutionary in a really nice suit", people often wonder what I do for a living because I have the temerity to not talk about my clients and my work for clients. Suffice to say that I do strategy work for some of the largest organizations and companies in real estate, as well as some of the smallest startups and agent teams, but usually only on projects that interest me with big implications for reforming this wonderful, crazy, lovable yet frustrating real estate industry of ours.

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